A new mapping platform to help young people navigate the real world.
Brand New Box partnered with our client to design and build My VCRM, a tailored digital tool that helps young people with disabilities transition into adult life. It turns out, that young people with a map and a plan do better when they launch into the real world. By identifying important community resources and streamlining goal management, My VCRM is a user-friendly platform that simplifies navigation, organization, and goal achievement — all accessible on a cell phone, tablet, or computer.
Our client had been using an online mapping tool previously adjusted to suit their audience’s needs. However, the tool was a mix of necessary and unnecessary features: it lacked essential functionalities for managing community resources while also offering too many options, which led to a confusing user interface. With deep insights gained from years of usage data, our client knew exactly what features were required for their audience. The goal was clear: develop a custom, streamlined solution that addressed these needs directly.
The visual design of My VCRM was a key focus to ensure the interface remained clear, simple, and intuitive. Given that the system would involve a significant amount of user-added and generated content, the design needed to stay clean and uncluttered while still being visually engaging and distinctive. To achieve this, we leveraged the client’s brand identity by incorporating two complementary shades of blue from their brand assets and adding orange as an accent color for pins—making important elements stand out and guiding users through the interface.
In addition, we carefully selected the typefaces to create an inviting and friendly experience. Outfit and Inter were chosen to ensure text is easy to read while contributing to the overall approachable aesthetic of the platform. Outfit’s modern, rounded forms and Inter’s clear, legible style combine to enhance usability and maintain a warm, welcoming look. Together, these design choices reinforce the brand identity, ensuring that every interaction feels both purposeful and accessible.
My VCRM is a custom-built Virtual Community Resource Map platform designed with the user in mind. Brand New Box team built My VCRM from the ground up, focusing on accessibility and a simplified, intuitive interface. Throughout development, regular feedback sessions with the client ensured that the application met all functionality and usability requirements for creators, supporters, and admins.
By focusing solely on the features that truly mattered to the client and their users, My VCRM offers a clean, effective interface free of extraneous clutter.
Since its launch, My VCRM has streamlined how users interact with their community:
Feedback from our client has been overwhelmingly positive, with early indicators showing that users find the new tool more intuitive and supportive of their needs than the previous system.